Empowering China, Connecting the World: Exclusive Interview with Jiang Xiaozhou, Deputy GM of TME China
Summary
Located in the heart of Shenzhen’s vibrant Shekou Commercial District, Water Bay 1979 is a landmark destination for art, culture, and international business exchange. In this edition, Kinghelm (www.kinghelm.com.cn) visits the Shenzhen Free Trade Center at Water Bay 1979 for an exclusive conversation with Jiang Xiaozhou, Deputy General Manager of TME China, the Chinese branch of one of Europe’s leading distributors of electronic components.
Together, we explore how this dynamic multinational company is contributing to China’s high-tech growth while strengthening global connections across the electronics industry.
Jiang Xiaozhou’s journey with TME began in 2018. Due to fluctuations in the capacitor and resistor supply chain, an increasing number of Chinese clients turned to TME’s website for procurement. TME established its China subsidiary in Shenzhen in 2017, which officially commenced operations in 2018, primarily providing sales support and services to Chinese customers. Reflecting on the past eight years, she mentioned that both she and the company had been "feeling their way forward" in the Chinese market. With TME’s continued expansion in China, the subsidiary’s team has now grown to 11 members. When asked how these 11 individuals effectively serve the Chinese market, Jiang Xiaozhou explained: "Every member of TME China is a pioneer in market development. The Poland headquarters ensures operational and logistical support, including warehousing, procurement, factory production, and event coordination. Under the leadership of General Manager Anna, we have made significant progress in enhancing customer loyalty and brand influence. Notably, Anna, the only expatriate in TME China, has contributed immensely to the company’s market expansion. Having studied, lived, and worked in China for many years, she not only speaks fluent Mandarin but also deeply understands Chinese culture, which fosters seamless communication with local employees and clients."
TME China General Manager Anna (center) and Deputy General Manager Jiang Xiaozhou (second from right)
Jiang Xiaozhou shared that Transfer Multisort Elektronik (TME), established in 1989, has grown into a global powerhouse in the distribution of electronic components, industrial automation solutions, and workshop equipment. Headquartered in Poland, TME operates 12 subsidiaries worldwide, employs over 1,500 professionals, and serves an impressive 220,000 clients in more than 150 countries.
The company’s extensive portfolio includes over 1 million product models from 1,300 respected global brands, covering a diverse range of categories such as semiconductors, IoT and embedded systems, optoelectronics, connectors, fuses, switches, relays, transformers, power supplies, cables, robotics, and more. These products play a vital role in industries like renewable energy, photovoltaics, wind power, logistics, and industrial automation.
Committed to authenticity and quality, all TME products are sourced directly from original manufacturers or official authorized distributors. Through its comprehensive online platform (www.tme.cn), TME offers global customers a one-stop, professional procurement experience.
Looking ahead, TME is eager to strengthen partnerships with outstanding Chinese innovators like Kinghelm (www.kinghelm.net) and Slkor (www.slkoric.com) — joining forces to extend their international presence and deliver high-quality, reliable solutions to customers worldwide.
TME places great value on partnership and collaboration. Reflecting on key alliances in the electronics industry, Jiang Xiaozhou noted: “Mr. Song Shiqiang, General Manager of Kinghelm (www.kinghelm.net) and Slkor (www.slkoric.com), is a highly respected figure in the semiconductor sector. I first met him at an event in Huaqiangbei, and our professional connection deepened through the ‘Sichuan-Chongqing Semiconductor Association Annual Meeting’ and the ‘TME 2024 Optimization and Innovation Symposium.’ These gatherings not only highlighted industry innovation but also reflected the warmth, optimism, and strong sense of community among the Sichuan and Chongqing business leaders — leaving a lasting and positive impression on me.”
Multiculturalism and inclusivity are at the heart of TME’s global success. Sharing future plans, Jiang Xiaozhou emphasized that TME’s state-of-the-art logistics hub in Poland currently ships over 5,000 orders daily to more than 150 countries. To strengthen its presence in Asia, TME China will establish a local warehouse this year, embracing a “global vision with localized operations” approach. This initiative aims to deliver faster, more flexible service to Chinese industrial customers while creating added value and deeper market connections.
Located in the heart of Shenzhen’s vibrant Shekou Commercial District, Water Bay 1979 is a landmark destination for art, culture, and international business exchange. In this edition, Kinghelm (www.kinghelm.com.cn) visits the Shenzhen Free Trade Center at Water Bay 1979 for an exclusive conversation with Jiang Xiaozhou, Deputy General Manager of TME China, the Chinese branch of one of Europe’s leading distributors of electronic components.
Together, we explore how this dynamic multinational company is contributing to China’s high-tech growth while strengthening global connections across the electronics industry.
Jiang Xiaozhou’s journey with TME began in 2018. Due to fluctuations in the capacitor and resistor supply chain, an increasing number of Chinese clients turned to TME’s website for procurement. TME established its China subsidiary in Shenzhen in 2017, which officially commenced operations in 2018, primarily providing sales support and services to Chinese customers. Reflecting on the past eight years, she mentioned that both she and the company had been "feeling their way forward" in the Chinese market. With TME’s continued expansion in China, the subsidiary’s team has now grown to 11 members. When asked how these 11 individuals effectively serve the Chinese market, Jiang Xiaozhou explained: "Every member of TME China is a pioneer in market development. The Poland headquarters ensures operational and logistical support, including warehousing, procurement, factory production, and event coordination. Under the leadership of General Manager Anna, we have made significant progress in enhancing customer loyalty and brand influence. Notably, Anna, the only expatriate in TME China, has contributed immensely to the company’s market expansion. Having studied, lived, and worked in China for many years, she not only speaks fluent Mandarin but also deeply understands Chinese culture, which fosters seamless communication with local employees and clients."
TME China General Manager Anna (center) and Deputy General Manager Jiang Xiaozhou (second from right)
Jiang Xiaozhou shared that Transfer Multisort Elektronik (TME), established in 1989, has grown into a global powerhouse in the distribution of electronic components, industrial automation solutions, and workshop equipment. Headquartered in Poland, TME operates 12 subsidiaries worldwide, employs over 1,500 professionals, and serves an impressive 220,000 clients in more than 150 countries.
The company’s extensive portfolio includes over 1 million product models from 1,300 respected global brands, covering a diverse range of categories such as semiconductors, IoT and embedded systems, optoelectronics, connectors, fuses, switches, relays, transformers, power supplies, cables, robotics, and more. These products play a vital role in industries like renewable energy, photovoltaics, wind power, logistics, and industrial automation.
Committed to authenticity and quality, all TME products are sourced directly from original manufacturers or official authorized distributors. Through its comprehensive online platform (www.tme.cn), TME offers global customers a one-stop, professional procurement experience.
Looking ahead, TME is eager to strengthen partnerships with outstanding Chinese innovators like Kinghelm (www.kinghelm.net) and Slkor (www.slkoric.com) — joining forces to extend their international presence and deliver high-quality, reliable solutions to customers worldwide.
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TME China Subsidiary in Shenzhen
TME places great value on partnership and collaboration. Reflecting on key alliances in the electronics industry, Jiang Xiaozhou noted: “Mr. Song Shiqiang, General Manager of Kinghelm (www.kinghelm.net) and Slkor (www.slkoric.com), is a highly respected figure in the semiconductor sector. I first met him at an event in Huaqiangbei, and our professional connection deepened through the ‘Sichuan-Chongqing Semiconductor Association Annual Meeting’ and the ‘TME 2024 Optimization and Innovation Symposium.’ These gatherings not only highlighted industry innovation but also reflected the warmth, optimism, and strong sense of community among the Sichuan and Chongqing business leaders — leaving a lasting and positive impression on me.”
Deputy General Manager Jiang Xiaozhou Participating in a Panel Discussion
Multiculturalism and inclusivity are at the heart of TME’s global success. Sharing future plans, Jiang Xiaozhou emphasized that TME’s state-of-the-art logistics hub in Poland currently ships over 5,000 orders daily to more than 150 countries. To strengthen its presence in Asia, TME China will establish a local warehouse this year, embracing a “global vision with localized operations” approach. This initiative aims to deliver faster, more flexible service to Chinese industrial customers while creating added value and deeper market connections.
Jiang Xiaozhou (right) with Kinghelm and Slkor Representatives Song Shiqiang and He Junju
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